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daniela schoeb

daniela schöb

sustainability enthusiast


my name is daniela.

sustainable tourism expert with 10+ years of professional experience in corporate social responsibility (csr), sustainability marketing, sustainability management, sustainable product design, sustainable event management, environmental management systems (ISO 14001).


academic background in tourism management with a strong focus on sustainability. master of science (MSc) in responsible tourism management (leeds beckett university, UK).


master thesis: "enabling conditions for implementing the sustainable development goals (sdgs) in the swiss tourism industry". awarded with distinction for the dean's prize for outstanding achievement: postgraduate studies in tourism management (2019). winner of the ATHE best post graduate student award 2018/2019. 

critical thinker. mindful. authentic. passionate. 

let me inspire you.

skills & expertise




sustainability can mean a lot of things to a lot of people . I'll help you to translate sustainability into your specific context. this is the first step towards empowerment.


format: lectures, team workshops


sustainability strategies

a sustainability strategy or just a simple concept are a first start. take it step by step. I'll guide you through all the relevant considerations and decisions necessary to develop a meaningful, relevant and trustworthy framework. 

format: consulting


sustainability communication

spread the word. i'll support you in communicating about sustainability in a mindful, brave, human and trustworthy way. so that you, your organisation, your school, your team, your product inspire others.

format: consulting

what people say

Daniela is a very competent and dedicated person with a great personality.

Urs Wagenseil

Co-Head of the Competence Center for Tourism

Lucerne University of applied sciences & arts (HSLU)

latest work

Lucerne University of Applied Sciences and Arts HSLU
Zürich Tourism - Sustainability Manager
NEA Zurich - Co-Initiator

say hello!

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